Drugstore strips fade fast and can leave uneven results — professional Teeth Whitening is calibrated to your enamel, not a generic formula. Smile Center Dentistry checks your enamel and gums before recommending a strength.

Whitening done without a dental exam first can mask decay or worsen sensitivity — we check both before treatment. We'd rather delay a whitening session than treat over a cavity we haven't addressed.

Sensitive teeth get a gentler protocol; we don't push maximum strength on every patient by default. Stronger isn't always better — the right concentration for your enamel matters more than speed.
We check for cavities and gum recession before whitening, since treating over untreated decay can cause real pain. We'd rather catch a problem now than have you call back in discomfort later.
Both options use professional-grade gel, just at different concentrations and timelines. We help you decide based on your timeline and sensitivity, not just what's more profitable for us.
We proactively manage sensitivity instead of waiting for you to call back in pain. We check in after your session if sensitivity was a concern going in.
Whitening isn't one-size-fits-all — here's what we offer after checking your shade and sensitivity.
One appointment, professional-grade gel, and a shade guide comparison before and after. We monitor sensitivity throughout the session rather than applying gel and walking away.
A slower approach for patients who prefer control over the pace and prefer less chair time. We check your progress at a follow-up to confirm even results.
We compare your current shade against a guide before treatment so you have a real baseline, not a guess. This appointment also flags any restorations that won't whiten along with natural teeth.
We adjust gel exposure time for sensitive patients rather than pushing through discomfort. Post-visit care instructions are given verbally and in writing.
A quick touch-up session every several months keeps results from fading back to baseline. We recommend a schedule based on your diet and habits, not a generic interval.
Deeper staining from certain medications or fluorosis responds differently than surface staining and may need a longer protocol. Realistic expectations are set at your shade consult, not after treatment disappoints you.
We ask about sensitivity history when you book, so we're prepared for your specific case.
This quick exam determines whether in-office or take-home whitening fits you better.
Sensitivity is monitored throughout, with gel timing adjusted if needed.
You'll see your new shade compared to your starting point, plus a plan to maintain it.
"Did the in-office session before my wedding. Noticeably brighter after one hour and no sensitivity afterward."
"Take-home trays fit perfectly since they were molded to my actual bite, not a generic tray."
"Six months later, a quick touch-up tray kept my results from fading. Way cheaper than starting over."
"Honest about what whitening could and couldn't fix on my teeth — no overselling."
"Combined an in-office session with take-home trays for maintenance. Best of both approaches."
Results vary by starting shade, but most patients see several shades of improvement after in-office treatment. Take-home trays typically show gradual improvement over one to two weeks.
Professional whitening, properly calibrated, doesn't damage healthy enamel — that's why we check your teeth first. We monitor your enamel condition throughout treatment, not just at the start.
Coffee, wine, and tobacco fade results faster — we discuss realistic maintenance based on your habits. We'll recommend a realistic maintenance plan rather than a generic one-size interval.
No — restorations don't whiten the same way natural enamel does, which we check for during your consult. If a mismatch would result, we discuss options honestly before you commit to treatment.
Yes, with an adjusted gel concentration and desensitizing treatment built into your visit. Most sensitive patients tolerate a properly calibrated protocol well.
Both use professional-grade gel; the choice usually comes down to your timeline and sensitivity level. Some patients do both — an initial boost followed by trays for upkeep.
Smile Center Dentistry provides Teeth Whitening to patients throughout Franklin and neighboring Franklin, WI communities. New and existing patients throughout Franklin are welcome to book a shade consult first.
We'll check your teeth first and recommend what actually fits your case.
Call +1-866-227-2801